There are 11 glosses in total all of which contain Maxi-Lip, an non-irritant plumping ingredient which claims to plump lips an average of 40% when used daily for a month. Non-irritant means it wont sting or inflame your lips like other short-term plumpers can. It is also supposed to actually help your lips become better defined, super hydrated and full. So yeah, these are no ordinary glosses, these are big lip plumping glosses!
Midnight Cowboy is described as a shimmering beige, which is totally spot on. It looks gorgeous applied over any of my nude Lipsticks and just adds a little something special to my Lips.
Swatched on hand -
Applied to bare lips -
Applied onto of ELF Natural Nymph Lipstick -
They are non sticky and smell absolutely gorgeous! Just like fresh mint. They taste pretty good too actually. With regards to lasting power, I found I get can get a good couple of hours before I need to reapply, which I think is really good. As for the Lip Plumping action, I wouldn't go as far as saying that I've got Lips like Angelina Jolie after using mine, but then again... I only tend to wear gloss when I want to feel extra special. I can't be too bothered faffing about with it during the day. So its not actually been used daily for a month to see if it does in fact plump my lips an average of 40%. Maybe I should put this to the test though!
All 11 shades can be purchased from Debenhams priced at £13.00 although Midnight Cowboy is out of stock, I guess it's popular!